Understand the customer and his needs, communicate the product and company’s reputation, convince him of its usefulness, making them choose and prefer it is the purpose of this training course. Effectiveness in selling is based on knowledge of psychological phenomena that guides individual and social action.
Develop consultant approach to sales: acquire the tools to understand and focus on the customer’s real needs, plan to achieve sales targets, manage relationships with the customer, anticipate objections and close the sale easily.
Strengthen the skills of the front line that represents the company’s first “business card”. In fact, it is essential to use a behavior that reinforces the image of the company and of the product / service to retain the customer and improve his satisfaction.
Acquire useful tools for analysis of the external and internal perspective of business planning to understand client needs and consistently manage the levers of marketing-mix.
Identify how to meet and, if possible, exceed customer expectations because this is the secret to be able to hold/retain over the long term in a market scenario that shows a clear competitiveness.
Recognize negotiable situations and carefully evaluate their counterparts, helps to understand the behaviour, cognitive and emotional dynamics of the negotiation, learning to achieve our own objectives.
Know how to manage more persistent disputes, developing the ability to reach a good agreement. Acquire the “winner” mindset to pursue maximum mutual satisfaction between negotiating a complex sale.
Increase awareness of one’s own style of managing people to improve the ability to organize, monitor and develop performance and motivation of the employees.
Increase one’s own capability to handle telephone calls effectively, in order to increase both the quality of the contacts and ensure effective results, ultimately guaranteeing, the satisfaction of the customer.
Learn how to manage customer relationships in a positive and effective way, overcoming objections and criticism, generating satisfaction and customer loyalty. Customer complaints represent an opportunity, if managed effectively.
Know how to handle critical situations in order to find innovative and fast solutions that meet the client’s needs. The CC employee should develop communication and interpersonal skills to be able to handle and face any type of situation/client.
Win new customers is the goal of all commercial figures. The customer is now more and more informed, more demanding and sometimes even less faithful. Sticking with management customers package, now more than ever, is not sufficient to ensure company development: the conquest of new customers becomes increasingly vital.
Experience through an intensive workshop, one’s own communication skills and the capability to effectively “close”, through the feedback of the actual client, the consultant and boss, useful to set up a personalized plan for improvement. Highly innovative, the use of logistics in the classroom in parallel, facilitates strong “gym classroom” focused on closing with the client and the real coaching with the consultant.
Know thoroughly the entire purchase process, to improve one’s skills in the use of the most effective techniques of negotiation, to be able to select, assess and qualify the best suppliers for your company and buy at the best price, to know the legal aspects needed to define contracts for the purchase completion .
Develop service culture and effective management of the customer 360°, by promoting and stimulating sales staff service culture to its customers consistent with the corporate values and the company’s business model.
Learn about marketing basics help you to focus on the real goals of the various business activities and the points of strength to win within the market and it is essential to have a working method aimed at managing current business complexity, plan and monitor the results of strategies and actions.
Know how to pass the message of added-value solutions using an effective method to fully understand client expectations and needs on the phone. Develop an “entrepreneurial” approach in relationship management with the client aimed at maximizing the mutual satisfaction of carrying out systematic actions of up and cross selling.
Gain awareness of professional networks development importance, for the best performance of their work and to develop both personally and professionally. Identify and train key competences for networking.